It was dark, pitch black, when they first sensed something. The creature perceived shrill noises with their ears. Unfamiliar sounds; thunderous and disturbing. When light appeared, they became so loud that they forced the being to the surface. They startled and gasped for air they hadn‘t known existed. Water flowed out and their lungs filled deeply with air. A fashion story shot by Alina Cherubin.

Against the Drift / Nitro Snowboards
Lifestyle | Spotlight
Nitro began with two riders who wanted more from their boards. Across 25 years Nitro has evolved through design, film, community and a global network of riders who define its character. Here we explore that living history, a portrait with unseen archive images of a brand that changed with time without ever losing the raw and authentic feeling that sparked its creation.











