Knitwear as sculpture, different volumes and sensual silhouettes. Always focusing on new generations culture, Mark Fast reveals #MarkFastFriends – visual stories on playful mix of signature knitwear and fresh urban wear.
Mark Fast is luxury knitwear designer who studied at Central Saint Martins in London. His signature designs push the boundaries of modern knitwear technology. He has devised innovative stitching techniques, blending lycra with the finest luxury textiles. Everything is knitted by hand on domestic knitting machines and his work is formed onto the body as he knits. He sees knitwear as sculpture, where he experiments with different volumes to create a sensual silhouette.
Mark Fast reveals #MarkFastFriends: visual stories on playful mix of signature knitwear and stylish urban wear. Always focusing on new generations culture, he is introducing fresh and dynamic styles for SS21. Washed-out 80s inspired denim, combined with his continual love for neon graffiti prints, typography inspired geometry, creates the modern look for a better days. Mark Fast’s version of 90s high school rebels attitude and silhouettes with a signature body conscious knitwear forms a perfect styling direction for gen Z kids. #MarkFastFriends visual stories are a journey around Los Angeles filled with joyful moments of youth, spring and friendship.
Sugar Kane
Credits:
Mark Fast SS21 / @mark_fast
Director: Logan Rice
1st AC: Justice Ott
P.A.: Maximo Borisonik
VHS Op: Cara Friedman
Styling: Barbara Lametza
Produced by: Andre Lomov / OTM Creatives
Music: Izzy Lindqwister
Cast:
Marcella @ratagohard
Aurora @aurora.dl__
Zariya @zariyaallen
Emily @em_amber
Maly @malymannn
Hudi @hudiconpollo
Seb @dotseb
Liam @leum.cozack
Matias @matimadafakiu