The Era of the Demons / Nastiya Kai

Photographed by Winston Sussens.

Genreless, restless, and raw: Nastiya Kai doesn’t follow trends, she sheds skins. From dark diaries to sonic rebirths, she’s rewriting what it means to create from chaos. Her journey from Demon Era to the upcoming newnew.wav EP marks a transformative shift, not just in sound but in self. In this exclusive conversation, she opens up about navigating identity through art, the therapeutic power of songwriting, and why astrology and self-production have become key parts of her creative process. Here portrayed by Winston Sussens.

You grew up in Moscow and later moved across continents, spending time in Los Angeles, New York, and Paris. How have these different environments shaped your artistry?

I’m not sure if it’s the environment or the actual travels that impacted me. I was raised between Russia and Croatia. I moved to Geneva at 13, London at 16, Paris at 22, Moscow at 24, LA at 27, and lived in different places briefly in between. My family is also quite nomadic.
This isn’t moving cities—it’s moving countries. You lose your sense of home, let go of attachments and people. You learn not to overpack, to observe cultures, and to adapt. I only have one friend I’ve shared core memories with, and we’re close because we both moved across five countries.
I can’t write about parties or falling in love with the boy next door. I look within. I think deeply—not because I’m special, but because I’m alone most of the time. 99% of people I know are in my phone.

You’re entirely self-taught on guitar and piano. How do you think this has influenced your creative process?

I’ve been doing this full-time for over 2 years now. I now produce my own music and collaborate for fun. I’ve studied music theory but still struggle with structure. I create from inspiration—I could make something from a pen dropping.
There are all kinds of musicians. Some never use instruments. What matters to me is that a song makes you feel something. If my heart doesn’t drop at least once—it’s not my tune.

Which song would you recommend as the best introduction to who you are as an artist—and why?

My upcoming EP “newnew.wav”. It’s a bridge to my new sound, self, and life. Apart from “Never Better,” it should be listened to all at once.
It captures the most beautiful summer of my life—true moments, real sounds. My debut album Demon Era was darker. That album was about letting go.
This new EP holds beautiful memories I want to keep. I almost didn’t release it—it hurt too much. But that’s because it’s personal. It’s new to me to create music that way.

How do you use astrological charts to plan your releases?

I got into astrology in 2023. My mom gifted me a chart reading and it changed everything. I don’t know much about planetary astrology, but I follow lunar cycles, tarot, pendulums. Friends help, and the internet helps more.
This year I wanted to connect more with my femininity and self—so it made sense to connect it with my music too.

Before music, you worked in fashion and launched a zero-waste clothing brand. How did that shape your artistry?

My mom worked in fashion, so it’s in my DNA. Fashion taught me to ignore trends and develop personal style. I express myself through clothing, and that evolved as I began designing.

The Era of the Demons / Nastiya Kai

Credits:

Talent: Nastiya Kai / @nastiyakai
Photography: Winston Sussens / @winstonsussens
Styling: Parmis Katouzian / @parmiskatouzian
Makeup: Gabi Alvarez / @thegabriellealvarez
Hair: Brandon Mayberry / @brandonmichaelhair
Set Design: Enoch Choi / @eyako_o
Production: Molly Rose Apple / @mollyroseapple, @merdeagency
Assistants: Evelyn Cristobal / @evezeye, Maddison McCredie / @madilovesmadness

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