A digital campaign photographed by Marco Giuliano and styled by Anca Macavei featuring the “NAMI” collection of bespoke contemporary handbags by Japanese born, London based designer Kiki Ito. NAMI, which in Japanese means wave, is an ode to the merge of craftsmanship and innovation. Translating the contrast between the two different type of leathers into simple and functional designs. By materialising this flexibility and free movement against a sharp and sturdy surface, this collection was designed to highlight the creative and poetic resemblance amongst nature’s waves, magma and our internal voice.