Tell us a bit about you, your background and the decision to start your own brand in nowadays context.

After studying design for the past few years, I have seen numerous exceptional designers express themselves through their work. This ignited a strong desire within me to utilize every season expressing what I admire and aim to portray. This will give me the ideas and aesthetics that I want to express. At the same time, fashion is a manifestation of a microcosm of the social history of a particular era. We can almost understand the aesthetic changes in this era and try to understand its historical background through fashion. I think this is an interesting idea, to hint at the trend of an era through fashion, and in my eyes, setting up a brand is a romantic way to record my existence as a designer within this era.

How would you describe Pengyan Lou?

I hope this brand can build up an image of an idealistic of woman.”She will be gentle like a poet, have the courage to resist, and face the world with arrogance and calm.”I am currently a third-year undergraduate graduating student, but I have a very strong ambition to build and nurture a brand that belongs to me. It will help me to enhance my personal growth which is a very special experience. I hope this brand Will show the traces of my life.

Can you share with us an insight into your creative design process? How do you start working on a collection?

It is a self-analysis project. I have over-relied on numerology and even lost the ability to think about myself. However, I realized that I was being eroded away by greedy desire to “eagerly explore the future”. I started critically analyze the disadvantages of modern numerology.
As we all know, this is an era in which success is not guaranteed even if one is very powerful. This leads to premature anxiety to one’s own future and potential demise. Numerology helps people to peek at the future in a brand-new way, and for numerologists, this is a kind of poison and greedy way of thinking that can lead to overreliance. I therefore started a brand-new project from this entry point to show that real numerology should be a certain combination of man and nature, not solely exist for profiteering.

How would you describe your perspective of beauty? 


I prefer a design with a minimalist aesthetic and a story, because in this era there is no shortage of publicity. We are all experiencing an era of blooming flowers, and all aesthetics can be concretized and expressed. I want to explore and discover that I am a person with that kind of aesthetics. As I have a deep interest in Zen culture, I hope you can feel the power of calm in the aesthetics of my work.